Rigorous, human studies are essential to substantiate health and wellness products health claims

To date, most research has used animal models  to test health and wellness products, such as cannabinoids, and the data to assess effective therapeutic doses for need states is inadequate. As a result, the top two barriers to consumers trying CBD are a lack of research on health benefits and difficulty in gauging product efficacy. Many other potentially beneficial health and wellness products get overlooked due to a crowded, unregulated market.

Health and wellness products like CBD, nootropics, functional mushrooms, and others need rigorous evidence to validate formulations and substantiate claims. That’s where Radicle Science comes in.

Our Radicle approach

Radicle Science disrupts the traditional clinical trial model by combining the reach of a market research company, the scientific rigor of a research university, and the agility of a tech company.

Leveraging digital health, big data, and crowdsourcing, our proprietary data analytics platform offers a transformative approach that delivers objective health outcome data at a fraction of the time and cost.

Our offerings provide the first path to natural product validation at scale, starting with the CBD and federally legal cannabinoid industry and then moving on to validating adjacent health and wellness product markets such as nootropics and functional mushrooms.

Virtual – 10x cheaper
Direct to consumer – 10x faster
Crowdsourced – 10x greater scale

Big data approach. Unparalleled insight.

Our big data approach offers a unique analysis of demographic or behavioral variations.

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Delivers deep customer insights for targeted marketing
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Enables structure/function claims
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Builds brand credibility and drives revenue
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Radicle
Real World™

Radicle Real World is a prospective, 4-week, unblinded, randomized controlled trial (RCT) of health and wellness products against waitlist control in new users. It allows you to generate Real-World Evidence about your brand’s performance and customer behavior. The actionable insights generated including behavior and characteristics, health status, dosing, usage patterns, effectiveness for various health outcomes, onset and duration of effect, side effects, and possible predictors/modifiers of treatment response.

Virtual, direct-to-consumer study of health and wellness products
Simultaneously assesses effects on well-being, pain, sleep, and anxiety
Results ready in ~120 days from launch of study
Quality compliance and assessment required for brand participation
Product must be legal for distribution across state lines and can contain other legal dietary supplement ingredients
Receive raw data + Radicle Brand Insights Report
Schedule a 15 min strategy session
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Radicle
Discovery™

Radicle Discovery is a 4-week, blinded, RCT of health and wellness products against placebo or active control that is intended to help you assess the effects of your products (including formulations, form factors, and/or dosages) across need states such as general well-being, quality of life, pain, feelings of anxiety, and sleep disturbance. Our Radicle approach explores the true differences between products in effectiveness, side effects, and user satisfaction across an intentionally heterogeneous participant population.

Accelerates product development by discovering the most optimal product for a given need state and/or target user
Virtual, direct-to-consumer, in-home study
Simultaneously assess differential effects on a variety of need states and health outcomes in new users
Quality compliance and assessment required for brand participation
Receive raw data + Radicle Discovery Insights Report
Minimums: 4-week study period, 2 products, 300 participants per product
Schedule a 15 min strategy session
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Snapshot™

Radicle Snapshot leverages existing customers to collect real-world data (RWD) on a specific product at a single point-in-time. Our Radicle approach will help you understand customer demographics, behavior, health status, dosing, usage patterns, perceived effectiveness for various health outcomes, onset and duration of effect, and noticeable side effects.

Virtual, direct-to-consumer study of existing customers
Product may contain state-legal ingredients
Drives customer retention and differentiates your brand
Quality compliance and assessment required for brand participation
Receive raw data + Radicle Snapshot Insights Report
Bookings in 2022 are eligible for a discount!
Schedule FREE consultation

Find the right offering for your brand

Drives top line revenue
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Differentiates your brand across a crowded market place
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Informs better business and health decisions
Helps brands and study participants make better business and health decisions
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Provides data that can be shared with private stakeholders (e.g. investors, retailers, licensors)
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Provides data that can be shared with public stakeholders
Radicle Science recommends that brands consult with their legal counsel on the most optimal ways to share the data publicly
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Builds brand confidence
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Informs internal decision making
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Builds brand credibility
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Recruits new customers for your brand
Radicle Science will recruit new users for your study, leveraging our organized network of over 2 million Americans interested in cannabinoids. At study conclusion, we will provide you with a list of all participants who opt-in to receive communication from your brand.
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Studies your existing customer base
Better understand who your users are, when, how, and why they consumed your product, and what health effects they experienced.
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Informs product development
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Identifies opportunities for claims
A Radicle Discovery helps test your hypotheses before launching a new product
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